The Aristocrat of
Rose Bay

Background

The Aristocrat of Rose Bay is an opulent collection of 22 residences. Its architecture is a modern mix of elegance that embraces fine detailing and takes inspiration from the classical order of the past.

The lavishly modern interiors featuring natural timber and European engineered oak combine with the grand lobby, courtyard, pool and spa to create truly luxurious living.

The contemporary design showcases an emerging style of architecture that embraces fine detailing and takes inspiration from the classical order of the past.

Its commanding street presence draws through to a grand lobby and out to a communal courtyard, pool and spa with a northerly aspect.

The brief

Invite potential clients to imagine how the contemporary interiors provide a unique opportunity to overlay their own life and style.

Create images for print and social media that capture the attention to detail of custom finishes.

Create social media buzz by producing a video that conveys the vibrancy of the village location with stunning views and prompts a foretaste of the enviable lifestyle the property offers.

Capture the commanding street presence by taking inspiration from the classical orders of the past.

Style solution

Make materials and design the heroes by producing detail, close up and vignette shots.

Tell the story of the space through a collection of narratives about each individual element.

Convey the feeling of the luxurious and stylish life lived in the enviable location.

Capture the transparency and light of the grand lobby showcasing ‘above and beyond’ interiors which lead out to the courtyard, pool and spa.

Accord prominence to the glorious northerly aspect of the outdoor spaces.

Technical Solution

Using multiple wide angles to create exterior context shots which convey street presence and lifestyle details to show the luxurious scale of the development.

Control contrast to capture the juxtaposition of black framed windows with pale interiors highlighting the grand architectural proportions.

Take detail shots of the brass goose-neck basin mixers, tap ware, shower heads and towel rails to reveal a timeless charm to the thoroughly modern space.

Highlight the quality of the construction and create a sense of anticipation by creating a time lapse aerial video of the building being completed.

Create a short video of circulating hyper lapse drone footage to show off the dazzling location and the effervescence of Rose Bay village.